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The rental market after the changes – the new investment landscape

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Investing in rental apartments remains popular, but market conditions are changing rapidly.

The investment real estate market in Poland is entering a new phase of development. After years of rapid growth and easy access to financing, investors are now facing a new reality—higher purchase costs, changing tenant expectations, and greater diversity among local markets.

As a result, the decision to purchase an apartment for rent today requires a much more informed approach than it did just a few years ago.

Key factors include:

  • a precise analysis of the location and actual tenant demand
  • tailoring the product to a specific target group
  • taking into account all investment costs, including maintenance and financing
  • assessing the long-term potential of a given property

At the same time, the fundamentals of the rental market remain stable. Growing professional mobility, limited availability of owner-occupied housing, and changing lifestyles mean that demand for rentals remains high.

This means that investing in rental apartments in 2026 may still be attractive—but knowledge, analysis, and strategy are playing an increasingly important role.

During the INRE, visitors will be able to explore the current investment offerings and compare projects in terms of their actual potential—not just as advertised, but based on specific investment parameters.

What, where, when?